I F F A
Naming, brand identity, UX Design, wireframing, prototyping (Figma) and UX research
Design is a broad field that can be practiced in many ways for many purposes. As designers, we might create projects that:
Clarify complex information
Guide or give instructions
Rethink an object or experience
Create a call to action
As an aspiring designer yourself, create a new work using ONE of the approaches listed above.
When creating, keep in mind the context of this new work. It can be based on your identity and experiences, current or historical topics you are interested in, or even the ways you think about the future. You can use any medium or format you prefer, and create using any available tools, technology, or materials. The prompt is purposely open-ended so that you can choose to showcase your creativity in any medium that helps you thoughtfully compose your project.
THE PROMPT
When reading the provided prompt, I chose to explore a solution that blended multiple creative directions. Women’s sizing in the United States varies significantly from brand to brand, and even between items within the same store, making online shopping frustrating and unreliable. With the rapid rise of e-commerce, I wanted to address this issue through a VR-based product that allows women to virtually try on clothing from home. The concept eliminates common barriers such as packaging waste, return logistics, and the discomfort of in-store fitting rooms, while making it easier to compare sizes seamlessly from the comfort of home.
PROPOSAL AND GOALS
SKETCHING/WIREFRAMING
DIGITAL ITERATION
Adobe Illustrator Branding/Logo board AND Figma Prototyping
FINALIZATION